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By William Smith • Updated Oct 26, 2026 at 11:50
Gen X Keeps the Wallet: How to Reach the AI-Assisted Shopper - PYMNTS.com

Gen X adoption: AI shopping

Individuals born between 1970 and 1985 are choosing the label 'Gen Goonie' instead of Gen X. High earners of Gen X are experiencing economic challenges, while the generation is also adapting to AI-powered shopping. A seminar on coping in the midlife is being provided locally. Millennials are confronting a midlife crisis, and a significant portion of Australians view Halloween as a US holiday, despite enjoying it. In Korea, one in ten adults used obesity drugs in 2025.

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